Social Media Services

SOCIAL MEDIA / BLOGGING

So your small business marketing strategies include a vibrant business blog (hosted on your own domain, of course) full of valuable, exciting and highly sharable original content. And all of this is updated regularly, right?

Let me guess, this may not be the case!

Many small businesses still do not use a blog as part of their online marketing strategy, even though it is one of the best online marketing tools available today.
Blogging is a great way to not only give your customers up to date, valuable information, but it also acts as an online “holding” area for content that is easy for search engines to find and index, content that is super simple to share, and info that gets linked-to from all around the web (creating inbound links).

Search engines love blogs because they are updated frequently with fresh content, are very easy to index, and they contain high-quality content that is relevant and gets shared socially.
Web users love blogs for many of the same reasons; The right Post can captivate your audience, using great content is what keeps them coming back to see what else you have to say.
But the biggest bang for your blog may come when it’s integrated with your website, social networks, mobile site, and other online initiatives, including Instagram, Twitter and Facebook.

OK, By now you know that to really impact your marketing results, you must create a steady stream of fresh content to publish online and share socially.  A blog is an excellent way to do this, as parts of the content can also be used for Twitter tweets, Facebook posts, article syndication, or for creating additional materials for other channels.

Now to introduce you to what we do.

LOZfrost Styling and Media offers a service to do this for you. I often find small business owners do not have time or the technology to create and to continually update their business blog and other media outlets.
At LOZfrost we meet with you to understand your business, aim, and audience, creating a marketing strategy for you. We then establish and use avenues through social media and your business blog to ensure you are relevant and current in today’s market.

Please do not hesitate to contact me for a consultation or further information on MEDIA services.